Sprout Social Acquires Simply Measured

By 2017-12-07News

Because the product is grounded in full-funnel analytics, Simply Measured gives social teams better intelligence to reach the right people, content marketers insight to create more relevant materials and digital agencies opportunities to win new business and foster client loyalty.

Sprout Social is a truly amazing service. So for them to announce this week that they’ve acquired Simply Measured to increase the value of their social analytics couldn’t be a better early Christmas present. It’s also amazing to see that the market is expected to grow to $9.54 billion by 2022.

Source: Sprout Social Acquires Social Analytics Firm Simply Measured